Fashion & Apparel
Republk - Google ROAS Up 183%
Google revenue rose 63% while return on ad spend increased 183% over the matched period.
+76%
Google Conversions
+63%
Google Revenue
+183%
Google ROAS
These figures are a snapshot taken on 19 August 2026. The live report shows the latest available result.
See the live report →The story
A South African apparel brand built around hard work, classic style and time spent outdoors. Tees, caps, socks and bucket hats, cut for the African sun and made locally — every product carries a story rather than just a logo.
Objectives
Build Google into a channel that could carry real volume, without letting the return slide as it scaled.
Our approach
Google was the underused half of the account when we took it over. We scaled it against proven demand rather than opening up broad targeting, and kept Meta growing in parallel instead of trading one channel off against the other.
The results
Google revenue grew 63% and the return on ad spend nearly tripled over the matched period.
- Google conversions up 76%, revenue up 63%.
- Google return on ad spend up 183%, so the account got more efficient as it got bigger.
- Meta grew alongside it: conversions up 38%, revenue up 32%.
"Both channels grew. Neither was funded by taking budget off the other."
